Tuesday, October 6, 2009

Locating Global Advantage

Martin Kenney view: "The global map is a gigantic, evolving chessboard upon which boundedly rational corporate strategists operating in internal and external political environments must not only situate production but also decide to make or buy"

Read the introductory chapter and learn how to "configure" the global computer value chain.

1 comment:

Alessandro Ligabò said...

I like the image of the PC industry similar to Fastfood industry. This is true only in the case of PC Assemblers (HP, Dell, Acer and so on...).
For producers of components its completely wrong: tremendous economies of scale and obsolescence of tecnologies make the difference.

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